Building a Coaching Culture

IMG
Instructor
Paul Starbuck
Webinar Id: 70103
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One Attendee / Group Attendees

Unlimited Viewing Recorded Version for 6 months ( Access information will be emailed 24 hours after the completion of live webinar)

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Overview:

A coaching culture transforms the way organisations operate shifting from directing to empowering, from managing to developing, and from hierarchy to shared ownership.

This webinar provides a clear and practical guide to what a coaching culture is, why it matters, and how to embed coaching behaviours into daily leadership practice.

Paul will cover the business case, leadership’s role, essential coaching skills, and the methods required to implement and sustain a thriving coaching culture.

Why you should Attend:

Most organisations fail to build coaching cultures because leaders lack clarity, buy-in, or the skills to make coaching part of everyday behaviour.

Without a coaching culture, organisations face:

  • Higher turnover
  • Poor engagement
  • Slower decision-making
  • Low psychological safety
  • Leaders stuck in “tell mode” instead of developing capability

A coaching culture is no longer optional companies without one fall behind in performance, agility, and talent retention.

Areas Covered in the Session:

  • What a coaching culture truly is and why it matters
  • The business case: performance, engagement, retention, agility
  • Leadership’s critical role in creating psychological safety
  • Essential coaching skills: active listening, powerful questions, challenge/support balance, accountability
  • Embedding coaching into daily business rhythms (1:1s, performance conversations, team meetings, peer coaching)
  • Building internal coaching programmes aligned to ICF standards
  • Measuring impact and tracking cultural change
  • Overcoming common challenges (scepticism, inconsistency, time constraints, misunderstanding coaching)

Who Will Benefit:

  • CEOs & Senior Leaders
  • People Managers
  • HR Directors & HR Business Partners
  • L&D Leaders
  • Organisational Development Specialists
  • Emerging Leaders
  • Internal Coaches
  • Culture & Transformation Leads

Speaker Profile

Paul Starbuck - Founder, CEO & MCC Executive Coach, Starbuck & Associates Paul is an ICF Master Certified Coach (MCC), Founder and CEO of Starbuck & Associates, and the creator of the Starbuck Team Effectiveness Pyramid®. With over 30 years’ experience leading, developing, and transforming teams across sectors, Paul is recognised for his practical, values-driven approach to human-centred leadership. He has coached thousands of leaders globally and partners with organisations to build systemic capability, alignment, accountability and sustainable performance. Paul is also a B-Corp advocate and is known for his clarity, honesty, and ability to help teams unlock their true potential.